American Medical Association (Target: BP) Logo

Company Biography

Target: BP™ is a national initiative formed by the American Medical Association (AMA) and American Heart Association (AHA) in 2015 aimed at improving hypertension control nationwide. Target: BP helps health care organizations, at no cost, improve BP control rates through an evidence-based training, quality improvement, and recognition program.

To date, more than 1,600 physician practices and health systems nationwide have joined Target: BP, sharing a common goal to reduce the number of adult patients with uncontrolled BP and improve health outcomes associated with heart disease.

Accurately measuring BP is also a foundational pillar of the AMA’s MAP BP Program, which stands for Measure Accurately, Act Rapidly and Partner with Patients. Guidelines recommend HCPs are periodically re-trained on BP measurement techniques, as high BP is a leading risk factor for heart attacks and strokes. The American Heart Association (AHA) and the American Medical Association (AMA) launched a new online module that provides an engaging and interactive opportunity to refresh skills. 

Powered by Target: BP, the online module, “Achieving Accuracy: BP Measurement,” creates a comprehensive and standardized training approach to help ensure every health professional within the U.S. is competently trained to measure BP consistently and accurately every time. Watch this video below to learn more on how to achieve accuracy in blood pressure measurement and test your BP IQ with this quiz.

                                                                          






Contact Information

Name
Lauren Barbian
Address
330 N. Wabash
Suite 34000
Chicago, IL 60611

Live chat

Top Resources

  • Target BP Achieving Accuracy BP Measurement Module Flyer

  • https://shopcpr.heart.org/achieving-accuracy-bp-measurement

  • https://cpr.heart.org/en/cpr-courses-and-kits/healthcare-professional/achieving-accuracy-bp-measurement

All Resources

  • Target BP Achieving Accuracy BP Measurement Module Flyer

  • https://shopcpr.heart.org/achieving-accuracy-bp-measurement

  • https://cpr.heart.org/en/cpr-courses-and-kits/healthcare-professional/achieving-accuracy-bp-measurement

  • FAQ Achieving Accuracy BP Measurement

  • AMA-AHA Market Research Survey_Achieving Accuracy BP Measurement

Team Members

Lauren Barbian

American Medical Association

Marketing Communications Manager

Rupinder Hayer

American Medical Association

Senior Program Manager - Chronic Disease Medicine

Kate Kirley

American Medical Association

Director - Chronic Disease Prevention

Mark Howard

American Heart Association

Marketing Manager - Emergency Cardiovascular Care

Bernece Maude

American Medical Association

Marketing Communications Manager

Alison Smith

American Medical Association

Program Director, AMA - AHA Awareness Campaign

Katelyn Dean

American Medical Association

Senior Manager - Clinical Operations

Amy Featherston

American Heart Association

Marketing Manager - Quality & Health IT
Privacy Policy Update: We value your privacy and want you to understand how your information is being used. To make sure you have current and accurate information about this sites privacy practices please visit the privacy center by clicking here.